Sarawak Tourism Board tours in promotion of Borneo’s most awaited festivals

KUALA LUMPUR, 17th May 2022 – Sarawak Tourism Board (STB) make their way to Sabah and West Malaysia starting 21st May 2022 until 5th June 2022, in promotion of the 25th anniversary of the highly anticipated world music festival, Rainforest World Music Festival (RWMF) and one of the longest-running jazz festivals in the region, the Borneo Jazz.

The sales tour will commence in Imago KK Times Square, Kota Kinabalu, Sabah on 21st  May 2022 and 22nd May 2022, followed by a sales booth concurrently in Mid Valley Megamall, Kuala Lumpur and The Mall Mid Valley Southkey, Johor Bahru on 27th May 2022 to 29th May 2022. The tour concludes at Gurney Plaza, Penang, after three days of sales from 3rd June to 5th June 2022.

Domestic travel agencies and tour operators from Sarawak will be on ground in the promotion of both the festival. There will be fun-filled quizzes and activities lined up as well as attractive merchandise to giveaway including free tickets to RWMF and BJF. Additionally, visitors will be entertained with Sarawak’s traditional sape’ performances.


STB Deputy CEO for Marketing Communication, Research and Private Corporate Relations Suriya Charles Buas said, “Last year’s virtual experience gave us invaluable feedback on how we could work towards combining the best of both worlds – physical and the digital – to bring the best of the hybrid format. Thus, this year we strive to bring the best out of both festivals.”


“We are thrilled to present both the festivals that will bring the world back together with music. We are bridging the past with the future and sustaining and reinventing our musical heritage and its traditions for many years to come,” he said.

“Through both international events, we are building the music tourism ecosystem in Sarawak to elevate the state as a cultural and music centre, in line with STB’s goals to promote sustainable and responsible tourism,” he added.

“Organising the festivals in Sarawak will also bring travellers from all over the world to the Land of the Hornbills, keeping Sarawak at the top of stakeholder’s minds while promoting the rich land of Sarawak against the fascinating backdrop of history and mystery, culture, adventure, nature, festivals and food. While re-building the tourism industry, it will also stimulate domestic and international travelling for a better tourism future,” he concluded.

The Rainforest World Music Festival, themed “Legendary Rainforest Celebration,” will be held from 17th to 19th June 2022, taking on a hybrid format this year with the physical concert at Sarawak Cultural Village while viewers can also livestream it from their homes via an online viewing platform. Visit for more information and to purchase tickets.

RWMF will feature a host of international performers from Canada, India, USA, Finland, Thailand, Indonesia, Vietnam, Singapore, Japan, Australia, Madagascar, Ukraine, China, Bhutan and Seoul, among others while showcasing a string of Malaysia’s own talents such as Alena Murang, At Adau from Sarawak, Bamboo Woods from Sabah and many more.

Festival-goers can choose from the different ticket categories at pre-sale prices – Adult 1-Day Pass (RM165), Adult 3-Day Pass (RM405), Child 1-Day Pass (RM85), Child 3-Day Pass (RM195) and 1-Day Family Package Pass- 2 Adult and 2 Children (RM440).  The virtual tickets are priced at RM25 per one-hour block.

Meanwhile, themed “Jazz in The Jungle”, the 17th edition of Borneo Jazz will be held from 24 to 26h June 2022 in Coco Cabana, Miri in a hybrid format for the first time to reach out to the greater jazz-loving community worldwide. Performers from a host of countries namely Singapore, Japan, France, Switzerland, USA, and Hungary, not to mention the best names in Malaysian jazz will be showcasing their talent in Jazz music. For more information on the festival or to purchase the ticket, visit

For the public category, 1-Day Pass is priced at RM128 per ticket, 2-Day Pass is RM228 per ticket and 3-Day Pass is RM338 per ticket. As for students and senior citizens, 1-Day Pass is priced at RM88 per ticket, 2-Day Pass is RM128 per ticket and 3-Day Pass is RM188 per ticket. For virtual viewing, tickets are priced at RM25 per one-hour block.

Malaysia Airlines, the national carrier under Malaysia Aviation Group (MAG), has been named the official airline partner, while Shopee is the official e-commerce partner and Karuna as the official ticketing partner of the Rainforest World Music Festival and Borneo Jazz festival 2022.